It’s not the first time a ‘fake it until you make it’ strategy reaped big rewards.
August 1, 2018 2 min read
Opinions expressed by Entrepreneur contributors are their own.
In this video, Entrepreneur Network partner MaRS Discovery District talks with William Zhou, CEO of Chalk, a startup dedicated to personalizing education. Chalk grew from an idea while Zhou was in college studying computer science. He and a few friends hoped to improve the education system. Zhou recalls the early days of powering through the startup lifestyle when he and his fellow employees would stay at their co-working office until 2 a.m., eat fast food, sleep and then start the entire process again the next day.
Zhou admits after the team’s first year working on Chalk, there wasn’t much revenue to speak of. Fortunately, after a discussion with a current customer of the company, who was curious about a certain function of Chalk, the team was able to build a unique addition to make it more applicable to the user’s needs without giving too much away. Zhou and his team’s ability to push through the tough times, rely on skill, rely on luck and maintain belief in their company helped them to meet their most profitable opportunity.
Click play on the video to hear more.
Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.
EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.
Click here to become a part of this growing video network.
View Source: http://feedproxy.google.com/~r/entrepreneur/startingabusiness/~3/wO78WnzaPAY/317637